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Telecom CRM System
   
   
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Telecom CRM System  
 

As competition intensified in the telecom industry, operators will have find new and innovative ways to serve and keep their customers.


In order to get an upper hand over their competition, corporations must have a strong ability to maintain customer relationship. They have to be pro-actively to enhance customers¡¯ loyalty as well as provide customized telecom products and services. In order to meet all these requirements, they need a supporting system that will enable the companies to provide one-on-one service.

System object
¡¤Customer classification to identify valuable customers
¡¤Customer value analysis to enhance customers¡¯ value
¡¤Degree of satisfaction and loyalty management in customer life cycle
¡¤Customer warning, retention and maintenance

System characteristic
¡¤Customer centric and customers oriented management
¡¤Data conformity and operation driven
¡¤Coordination management with marketing, sales and service
¡¤Customer acquisition, maintaining and detention management
¡¤Unified customer view with different service management
¡¤Unified and accumulate customer experiences
¡¤ Analyzed customer relation model based on data mining
¡¤Ccustomer knowledge base management

System main function
¡¤Unifiedcustomer contact management
¡¤Marketing management
¡¤Product management
¡¤Channel management
¡¤Sales and sales lead management
¡¤Customer information management
¡¤Customer integrity management
¡¤Customer club management
¡¤Customer service management
¡¤Customer churn prevention
¡¤Customer detention and maintenance
¡¤Customer manager administration

 

 
 
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